Reliance Digital recently announced its tie-up with the electric car company Reva, under which Reva’s electric cars will be retailed at Reliance Digital outlets throughout the country. In the initial phase, the cars will be sold only at Reliance’s stores in the Delhi-NCR region and in Hyderabad. The initiative will later be extended to other parts of the country. Through this move, Reliance will attempt to further environmental awareness amongst its customers.