Nissan partners with Hover Automotive for marketing, sales and dealer development

Hover Automotive India Pvt Ltd has been appointed by auto major Nissan Motor Co Ltd as its service partner for marketing, sales, after-sales service and dealer development in India.

Under the service provision agreement, Hover will undertake the implementation of Nissan’s marketing and sales strategy and support dealer development and establish 55 dealers by 2012 for Nissan in the country.

“Hover is a strategic partner that offers the necessary sales, marketing and dealer development expertise to ensure our success in India,” Nissan Motor Executive Vice President Carlos Tavares said.

Hover is a subsidiary of The Westmont Group, a global consortium consisting of diverse portfolio in hotels, real estate, customer service, brand management and marketing.

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