In the light of the growing popularity of motorsports in India, Nissan Motorsport NISMO is planning to enter and tap into the nascent stage of it. The company considers India as a market where its parent company Nissan is witnessing growth and opportunity and may also consider entering the market and participate in motorsports race or rally. However, the company feels that it will have to conduct extensive study before introducing its sports and racing cars or automotive parts.
Commenting on the subject, NISMO President Mr. Shoichi Miyatani stated, “India is very important as a car market but I want to see how motorsports evolves in the future in India. I know F1 was conducted in India…So, probably motorsports activity is going to be more popular.”
Mr. Miyatani added that considering the growth and expansion of the automobile industries in countries like China, India, Brazil and Latin America, the company must change its approach to motorsports and plan its future ventures accordingly.