Mahindra Two Wheelers Ltd (MTWL), a part of the US $ 12.5 billion Mahindra Group, continues to build its presence in the scooters segment.
The company’s cumulative second quarter sales (July to September, 2011) stood at 41,978 units, a growth of 30% over the first quarter (April to June, 2011), when the sales stood at 32,276 units. The company registered YTD September growth of 5% over last year.
The cumulative sales for the company have crossed a landmark figure of three lakh units, with both the Rodeo and Duro scooter brands having a franchise of more than one lakh consumers across the country.
Mahindra 2 Wheelers’ Power Scooters cater to a range of consumer segments. The Mahindra Rodeo with its very innovative, contemporary features is popular amongst young couples, while the Mahindra Duro is positioned as a solid, family scooter. The Flyte is the Indian woman’s two-wheeler of choice.