Audi new R8 V10 plus supercar new video, where viewers can see its high-performance 550PS engine in action – and hear it roar.
The film, which captures the excitement of the R8 accelerating at full throttle, which has already been viewed over 200,000 times since it first went live.
Mr. Kristian Dean, National Communications Manager for Audi UK explains “the new Audi R8 V10 plus pushes boundaries in terms of performance and innovation. The use of Blippar technology allows people to interact immediately with the car, and get under its bonnet in a way they simply would not be able to do with a 2D advertisement alone. The new video content gives car enthusiasts the opportunity to hear the R8 V10 plus being taken to the red line.”
“Augmented reality opens up a whole new world of marketing potential, and will only become more exciting as more brands embrace apps such as Blippar. Audi is proud to be one of the first major brands to utilise this new technology – an approach in keeping with the company philosophy of Vorsprung durch Technik.”