With more than 2.4 million vehicles sold, Ford expects to retain its title as best-selling vehicle brand in the United States in 2013, and has widened its lead over Toyota.
“The great news is that we are not overly reliant on any one segment – we’re seeing double-digit sales growth in cars, trucks and utilities,” said John Felice, vice president, U.S. marketing, sales and service. “The Ford brand has had more retail share growth than any other brand in the country, with our most significant gains coming from import-dominated coastal markets. With 16 launches next year, we’re looking to keep our sales momentum going.”
For the full year in 2012, the Ford brand lead over Toyota totaled 3,29,677 vehicles. Ford brand retail sales are expected to surpass 1.7 million vehicles in 2013, which makes this the company’s best retail sales performance in six years. Passenger car retail sales will surpass 6,00,000 vehicles – the highest volume since 2000. An improved U.S. economy and an increase in home construction starts have helped boost Ford F-Series pickup to another sales crown as the nation’s best-selling truck for 37 straight years. With 6,88,810 sales through November, F-Series will be the overall best-selling vehicle in America for the 32nd year.